For one, it’s becoming nearly impossible to search the App Store for the best apps of a certain category. Thirdly, as a Mac nerd, I often get asked about my recommendations for certain types of apps. I’ve always thought it would be great to have some sort of site that used the aggregate data from these interviews as some sort of metric for recommending the best and/or most popular apps in certain categories. In these interviews I ask about what software and hardware they use to get the job done. I didn’t want to post our articles in a reverse-chronological order that, by nature, would cause still-helpful reviews to be pushed out of view once new reviews get published.Īnother reason we’re here: over on my personal website I’ve done about 60 “Sweet Mac Setup” interviews with people over the past several years. Additionally, by focusing on only the best, it means all the content on our site is relevant all the time. Here we will be recommending only the apps which are proven to be the best rather than new (I already write plenty about what’s new and cool over at and Tools & Toys). The Sweet Setup exists because I wanted a site that highlights the software that has proven to be the best, not necessarily the newest. But since they are posted to my weblog amongst a waterfall of reverse-chronological posts, the old-but-relevant articles are now buried under the new. Over the years I’ve compiled a huge back catalog of reviews that are, for the most part, still relevant. It was a side-gig at first, but at the beginning of 2011 I began writing about Apple software as my full-time job. I’ve been writing about Mac and iOS software for several years. That’s why our goal is to help you (and ourselves) find the best apps for your iPhone, iPad, and Mac. We enjoy spending an inordinate amount of time and energy to research, test, and find the very best apps.
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